![]() When someone searches on Google they are generally see a Google Map with all the red dots of verified GMB profiles, then a list of 3-6 business GMB listings. (The possible exception to this might be Yelp for restaurants).Īnd Google determines their rankings based almost exclusive on ratings and reviews. Why? Because 97% of consumers go to Google first when they want to find a business. It doesn’t matter if that business is a law firm, a dealership, an event venue, a tire shop, or a car repair shop. Regardless of the industry-specific sites that you might think are important, Google is the only one that really matters.ĩ7% of people go to Google FIRST when they want to find a business. ![]() Which sites should I get reviews on? Which ones matter? Can I use those reviews across various sites?ĭon’t be overwhelmed. The list goes on and on.Īnd it’s easy to feel overwhelmed. If you’re in the wedding or event industry, you’re families with Wedding Wire, The Knot, and other sites. If you’re a law firm, you’re familiar with Facebook, AVVO, Yelp and other review sites. Why Google Reviews Matter?Įvery industry has review sites. In this blog post, we’ll discuss why reviews are so important and how to get more of them. Google ratings and reviews now play the most dominant role in where a businesses local listing will rank after a Google search. ![]() Google appears to be prioritizing reviews more than ever. Google reviews are -perhaps surprisingly - the single most discussed topic in small business marketing right now. ![]()
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